Based in Hove, East Sussex, in the UK, SAS (Special Art Services) Graphics is already seeing significant improvements in productivity and business opportunity following the installation of its latest investment, an Acuity Select X28 flatbed printer from Fujifilm in October 2016.
Hove, East Sussex, UK
Type of Work:
Corporate branding projects and window, wall and banner graphics for high-end office fit-outs and refurbishments.
Steve White, Managing Director, SAS Graphics: “We invested in a Fujifilm Acuity LED 1600 roll to roll wide format printer in 2014 as our company transitioned to a high end graphics and signage business. We originally come from a fine art and photographic background, and have been a customer of Fujifilm for many years, but that certainly didn’t guarantee we would also purchase Fujifilm’s inkjet technologies. As most of our work is producing a range of window, wall and banner graphics for high-end office fit-outs and refurbishments, or corporate branding projects, we have always been focused on ensuring we invest in machines with the very highest level of printing quality.”
SAS Graphics went out to the market and investigated a number of direct-to-substrate flatbed machines, but only the Acuity Select X28 could offer the right combination of speed, flexibility, quality and cost per print that their customers had come to expect.
“The eight-channel Acuity Select X28 has given us the ability to add light cyan and light magenta as well as white and a varnish if required. The result is not only amazingly high quality print, but produced at a speed and consistency that is unparalleled in our experience,” says Mr White.
“The ColorGate RIP and Fujifilm’s UV inks are also a powerful combination, which together have resulted in a very high performance machine. What is also impressive, is that the colour consistency between the X28 and the Acuity LED 1600 is right on the mark, which gives us a huge amount of production flexibility. For example, depending on production schedules and jobs, we can now proof a job on one machine and print it on the other one if we have to.”
Mr White says Fujifilm’s technical team spent a lot of time with SAS, before and during installation, to ensure the colour profiles for both Acuity printers met the company’s highest standards of colour consistency and control. “They took the time to understand exactly what we needed and then worked on the profiles until they achieved exactly what we wanted. That commitment to customer service really impressed me.”
Concludes Mr White: “The new Acuity Select X28 has been a hugely welcome addition to our portfolio. Prior to the investment, we were close to full production capacity. However, since the installation, we have found that this machine can cost-effectively print such high quality at such fast speeds, that our turnaround times have been dramatically reduced, opening up so many new possibilities for the business.
“In addition to growing our client base in our core markets, we are now also providing wide format trade printing services to a number of other printers, who are outsourcing their wide format printing jobs to us. As a result, I see big possibilities for this machine and our business over the coming months and I’m delighted with our partnership in Fujifilm.”